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The magic power of emotional appeal /

Garn, Roy.

The magic power of emotional appeal / Roy Garn. - Englewood Cliffs, N.J. : Prentice-Hall, [1960] - 261 p. : illus. ; 24 cm.

LCCN: 60010848

Subjects--Topical Terms:
Persuasion (Psychology)
Emotions.

LC Class. No.: BF637.P4 / G3

Dewey Class. No.: 159.1

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